CareMetx Boosts Adherence and Persistence for Oral Oncology Therapy by Addressing Patient Journey Barriers

This leading pharmaceutical manufacturer contracted with CareMetx for an integrated patient support program to boost adherence and persistence for an oral oncology medication. CareMetx mapped the patient journey specific to this indication, then developed personalized touchpoints along the way, guided by a barrier assessment that identified the obstacles most likely to impact a given patient.

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